What is ERG Theory? Definition, Components, Principle, and Implications
What is ERG Theory of Motivation? The ERG theory of motivation is the recategorized version of Maslow’s hierarchy of needs. The man behind the ERG motivation model is Clayton Paul Alderfer, an American Psychologist. In this ERG theory, E stands for existence, R stands for relatedness, and G for growth. Like Herzberg and Maslow, Alderfer also focused…