What is an Industrial Product? Definition, Characteristics, Types, and Examples
Definition of Industrial Product An industrial product is a type of product purchased by a business firm for
What is Packaging? Definition, Types, Functions, Importance, Strategies, and Examples
The finished goods are not safe and transportable from one place to another without packaging. Suppose, you produce
What is Brand Equity? Definition, Types, Components, Process, Importance, and Examples
The market is saturated with different brands or products so consumers are enjoying different types of products most
What is a Brand? Definition, Features, Types, Elements, Importance, and Examples
Generally, it is believed that any symbol, term, name, design, logo, even sound, or combination of these are
The 6 Step Process of New Product Development in Business
Process of New Product Development (NPD) New product development (NPD) is the process of bringing a product idea
Types of Products (Consumer Products and Industrial Products with Examples)
A product is something that is offered to the market either for consumption or reselling purposes. The product
Unsought Products – Definition, Features, Types, Strategies, and Examples
What is an Unsought Product? An unsought product is a consumer product that a consumer doesn’t know about
Specialty Products – Definition, Features, Promoting Strategies, and Examples
The specialty product is one of the types of consumer products – others are convenience, shopping, and unsought
What is Shopping Product? Definition, Features, Types, Strategies, and Examples
Shopping product is one of the types of consumer products and other includes convenience, specialty, and unsought products.