12 Features/Characteristics of Management [Explained]
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Product Vs. Service – 6 Key Differences [Explained]
Product Vs. Service Usually, the tangible item is called the product, and an intangible item is a service.
What is Pricing? Definition, Importance, Strategies, and Affecting Factors
For every product we buy, we have to pay some prices. The price is the main factor for
Product Mix Vs. Product Line – 10 Key Differences [Explained]
Product Mix Vs Product Line Product mix and product line are two marketing terms that define the products
What is Product Mix? Definition, Elements, Strategies, & Examples
Definition of Product Mix A product mix is the set of all product lines and items that a
What is a Product Line? Definition, Objectives, Types, Importance, & Examples
A company can not succeed in the long run if it sells only one product and does not
10 Major Objectives of Product Packaging in Business
Objectives of Packaging Packaging is the process of covering a product with protective materials. While packing a product,
4 Concepts of a Product: Physical, Service, Augmented, and Total Concept
Concepts of a Product There are four concepts of a product in marketing namely – physical concept, service
Consumer Vs. Industrial Products: 8 Key Differences [Explained]
Consumer Vs Industrial Products The main difference between consumer and industrial products lies is that the purpose for